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Wednesday, April 11, 2012

#14 Research and Inspiration

Advertising Photographer
  • As an advertising photographer, you take pictures of various subjects for promotional materials. You work with film or digital media and must be skilled in processing both. You photograph objects to your employer's or client's specifications. 
  • You need to be able to adjust angles, shutter speeds, lens filters, light sources and equipment, you will have to affect shading, shadows and colors to enhance an object's appearance. 
  • You will need technical and conceptual skills to use photography equipment, and you will need creative and marketing skills to fully understand the best ways to set up photographs for advertising.
  • There's tremendous room for growth within this industry.
  • Your work shows up in magazine ads, billboards, product packaging, or TV commercials.
  • Starting salary: $50,000 maximum salary: $150,000+
  • Take photography classes, art classes, design classes throughout high school.

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